The job of a social entrepreneur is to bring about a transformational change for social mission, drawing it along with business vision. The thought process of entrepreneurs of today intends to club together entrepreneurship and philanthropism, and what they want to achieve at the end of the day is social innovation. [Source: http://www.audeamus.com/50226711/social_entrepreneurship_the_path_less_traveled.php]

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Social entrepreneurship, as a concept, has been in existence for a long time, but takers for it have been very few. However, the trend today shows that not only are youngsters taking the unconventional route, but also understanding social entrepreneurship in the true sense. ‘Finding their call’, is what these young entrepreneurs call their ‘social’ ventures. There’s a way to combine the best of the ‘not-for-profit’ philanthropic world with the best of the ‘for-profit’ enterprising world.

Social entrepreneurs combine the passion of a social mission with an image of business-like discipline, innovation and determination and try to come up with business models as good as the commercial sector. A business entrepreneur is someone who sees value in the creation of new markets, whereas the social entrepreneur aims for value in the form of transformational change that will benefit others.

The young generation today is opting for a balanced mix of qualities of a business entrepreneur to derive most benefits from their ventures. The generation today wants to incorporate what they learn from their experience, about leveraging resources to creating sustainable development, in their careers as policymakers, entrepreneurs and philanthropists. Young people provide an untapped resource to bring about a much required change. Their idealism and open-mindedness to new solutions create opportunities to empower communities to develop solutions. Generation Y is the generation of social innovation, experts say.

[Source: The Economic Times, http://articles.economictimes.indiatimes.com/2010-03-02/news/27603845_1_social-entrepreneurship-young-entrepreneurs-social-sector]